For the second consecutive year, APCER was chosen as the Corporate SuperBrand by Superbrands Portugal.
This recognition as a Business to Business Mark of Excellence is the result of a continuous and value-added relationship with organizations and society.
The Superbrands award methodology is based, firstly, on a survey to a sample of more than 1000 consumers, where brands are mentioned spontaneously. This methodology allows respondents to reveal their real perceptions about the brands they consider top of mind. The brands with the greatest spontaneous notoriety are then evaluated by the Superbrands Council, made up of marketing and communication specialists.
Superbrands® is an independent international organisation dedicated to identifying and promoting Brands of Excellence in 89 countries. There are similar selection criteria between countries and the programme's aim is to identify those Brands that are operating at a higher level than their competitors in each market.
As a result of APCER’s resilience and the competence of its employees, auditors and trainers, today we are a company of national and international note and a reference in our field of activity.
APCER is committed to assess and improve organizations' management practices as well as to raise the level of competence and knowledge, transmitting trust to society.
